The site may get into the top. Search results but incorrect presentation will significantly reduce the number of transitions. The brighter the title and descriptions the more organic traffic and applications you can attract. Today we will talk about how a snippet is formed in yandex and google and how to increase its click.through rate. Snippet conceptthe concept of snippet features and purpose a snippet is an information block that displays a summary of a website page. Shown in search results it should attract attention. It consists of three required elements . A search description and a title as well as a link. By reading the snippet the user makes a decision about whether he will click on the link.
The more succinct and relevant the snippet the higher the chance of collecting a large number of clicks. What elements are used to form a snippet in yandex and google speaking about how to make snippets in google or yandex it is necessary to mention that each Mobile App Development Service search engine has individual requirements. of search descriptions and titles formed on the basis of the <title> and <description> meta tags respectively. For example the re.mended description length in google is . Characters in yandex . Characters with spaces. The maximum length of the description is characters with spaces (also depends on the search engine) but the optimal length is considered to be . Characters.
A good search title is between . Characters long. A search engine can highlight the most relevant piece of text in the header if the meta tags are are not relevant to the key query; too long or short; not specified. Independent website promotion in search engines instructions read also independent website promotion in search engines instructions seo promotion beginners often it is yandex that takes a fragment of text from a page as a description. This process can be controlled by understanding exactly how the snippet is formed in yandex.