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However, keep in mind that you may have to adapt the existing texts again if, for example, the keyword is not in the first place. New call to action Conclusion It always makes sense to optimize all parts of the SERP snippet, even if it may not have a direct impact on rankings. As with all online marketing measures , it is never just about the search engine, but always about the customer. It is the driving force for your company's success.
If you arouse his interest with an optimized description, increased website traffic doesn't stop there, but in the best case scenario, a good CTR will lead to an increase in the ranking in the long term. Would you like to be found even better Phone Number in the future? Advidera will be happy to help you implement all SEO and SEA measures . Thanks to more than 15 years of practical experience, our certified experts know exactly what is important for your success. We look forward to getting to know you for the first time without obligation! frequently asked Questions What is Snippet Optimization?

Snippet optimization is an elementary part of search engine optimization (SEO) and means adjusting the SERP snippets to improve placement and click numbers. How does snippet optimization work? Snippet optimization applies to all three places in a snippet, the title, the URL and the meta description, by using simple keyword targeting and target group approaches. Using relatively simple measures, snippet optimization can have a strong positive effect on the click-through rate, the organic traffic of the website and ultimately also on sales. Vanessa Wobb Vanessa Wobb Writing texts and reaching people with good content is a passion that has accompanied me my whole life.
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