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That is one of the great challenges that institutions face, since many have no idea how to produce these posts or do not know how to make a published text achieve the desired results. Do you want to learn how they should be done? Here are some tips for creating good educational content: . Understand your content model First, we need to understand the differences between academic content, which is the model most used internally by IE, and performance content , which is the ideal type of content to be disseminated on your blog.
The academic content presents the topic being discussed very USA WhatsApp Number Data well, but is not concerned with making reading enjoyable for the reader or facilitating understanding. This type of text is not built with the reader in mind or to solve the doubts they have. A graduation thesis is a good example. It is made according to universal academic rules, it is extensive and difficult to understand for those who are not familiar with the subject or do not belong to the environment. Performance content , as the name itself indicates, needs to show a performance, which can be positive or negative.

Since what we want is to improve the results of your institution, we need to guarantee that the texts produced are attractive, easy to read and understand, relevant and that they awaken interest in other materials present on the blog. . Get to know the person at your institution Performance content, in addition to presenting the characteristics mentioned above, also needs to offer knowledge to whoever is reading. That is why before writing it is necessary to know if the information you want to convey matches what the reader is looking for. For example, a text about specialization courses, such as postgraduate courses, is not an interesting topic for a student who has recently graduated from high school and is thinking about choosing a career.
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